Here’s a question I get asked a lot:

As a small business owner, should I have a Blog or Website?

My answer: both.

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The way I see it, there is never a reason not to have as much presence on the Internet as possible – especially when you can have both for about the same amount of money.

Having 2 different websites (1 a “Blog”, 1 a “website”) under 2 different domain names is a great strategy for broadening your online presence for next to nothing.

You can also have a website with “Blog” features like RSS, updated/archived articles, YouTube videos, etc.

All it takes is careful planning and you can have your own Blog and a nice looking Website for about $100 per year.

Ingredients: Wordpress and a robust Web Hosting Plan.

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You can use Hostgator as your Web Host (we do), and sign up for their Baby Croc plan.

This plan offers unlimited domains, disk space, and bandwidth.

It also comes with a free website builder that allows you to easily create a professional looking website.

A Blog (a contraction of the term “web log”)[1] is a type of website, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order. –Wikipedia

Don’t forget that having a Blog will take some work.

Someone will have to write the articles for it.

If you don’t like to write articles (and you don’t want to pay for articles), then maybe you’ve answered the question already: a Blog is probably not for you.

  • What will you write about?
  • Do you really have the time?
  • Are you willing to write an article at least once a week?

Still on the fence?

A web consultant can help you work out the details – but take my word for it: having a Blog and Website should be considered even if you are on a tight budget.